Font

This is the original text which inspired us to mirror in our film trailer. We saw it whilst analysing one of our film inspirations, 'Taken'.

We liked the font because it appears to be worn and almost rusty, and we felt that this reflected our trailer setting which features mainly in a town/outdoors.

However, after receiving feedback from our first screening, we found that the majority of criticisms were against the font. This made us rethink our inspiration from 'Taken' and we focused on 'Lucy' instead.

We felt that a more simplistic style was needed to reflect the action genre, so we found this font and the feedback we got was much more positive. The sharp text makes it feel more futuristic as well as dangerous which is commonly reflected in our genre.